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Typographic Design: Form and Communication Review
Among the things that Gutenberg invented was the whole idea of type. Since then however, there have been literally thousands of type designs developed. Some have been developed for greater readability, some came about so that a greater density of words could be put on a page, some were designed for a logo that would be unique and recognizable around the world. Today the typography world in in a state of flux greater than ever before as new digital fonts are being designed.This book is the bestselling book in the field and discusses virtually everything there is to know about type, its uses, the effect that different styles have on the mind, the characteristic of new electronic fonts, screen fonts, laser printer fonts and much more. It is a highly graphic book using pictures to clearly illustrate what creative use of fonts can do to a book, an ad, or a web site.
Typographic Design: Form and Communication Overview
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