Showing posts with label influence. Show all posts
Showing posts with label influence. Show all posts

33% Off Discounts: Purchase Cheap Forty Studies that Changed Psychology: Explorations into the History of Psychological Research (6th Edition) Review

Forty Studies that Changed Psychology: Explorations into the History of Psychological Research (6th Edition)

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Forty Studies that Changed Psychology: Explorations into the History of Psychological Research (6th Edition) Review

I would expect a book on such intricate studies such as this to be difficult to read and confusing, but instead it leaves the reader with an incredible clarity of mind. The writing style is so engaging and effortless that you find yourself in the middle of a difficult subject before you know it. Actually, it reads like a novel, a novel of discovery.

Forty Studies that Changed Psychology: Explorations into the History of Psychological Research (6th Edition) Overview

This unique book closes the gap between psychology textbooks and the research that made them possible by offering a first hand glimpse into 40 of the most famous studies in the history of the field, and subsequent studies that expanded upon each study's influence. Readers are able to grasp the process and excitement of scientific discovery as they experience an insider's look at the studies that continue today to be cited most frequently, stirred up the most controversy when they were first published, sparked the most subsequent related research, opened new fields of psychological exploration, and changed most dramatically our knowledge of human behavior.

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45% Off Discounts: Purchase Cheap Influence: Science and Practice (5th Edition) Review

Influence: Science and Practice (5th Edition)

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Influence: Science and Practice (5th Edition) Review

"Influence" by Robert Cialdini is one of the most wonderful and influential books I've ever read! Other books have been written on the topic, but Cialdini's is the best and most influential of them all.
"Influence" deals with the study of persuasion, compliance, and change - a subject that has application for every area of life. Cialdini presents the latest research on influence in a compelling way, clearly stating the 6 principles of influence and providing wonderful illustrations of each principle from advertising, psychology and other fields. If we understood these 6 principles better, we would be less subject to manipulation from others (for example, the manipulation to buy things we don't need or to buy more than we need). We might, in turn, also be able to understand how to influence others for good.
The 6 principles of influence are:
1. The Rule of Reciprocation: "We should try to repay in kind what another person has provided us."
2. Commitment and Consistency: "Once we make a choice or take a stand, we will encounter personal and interpersonal pressures to behave consistently with that commitment."
3. Social Proof: "We determine what is correct by finding out what other people think is correct."
4. Liking: "We most prefer to say yes to the requests of people we know and like."
5. Authority - we have a deep-seated sense of duty to authority
6. Scarcity - something is more valuable when it is less available
I find that in my own life, these 6 principles are remarkably powerful and have the ability to explain a lot of the behavior I observe as a father, teacher, and priest. We would all benefit from memorizing and mastering these six principles. They are simple but extremely powerful. My daughter read this book when she was 14 or 15, and I had to wrestle with her to get it back because she loved it so much! I only hope she doesn't begin using the principles against me!
One of the best parts of the book is the wonderful examples of each principle that Cialdini provides. An experiment to demonstrate the principle of authority, conducted by Stanley Milgram, is the classic example. In this experiment, two volunteers show up to help with an experiment, purportedly to test the effect of punishment on learning and memory. A researcher in a lab coat with a clipboard explains the experiment to the volunteers and that one is to take the role of the Teacher, who will administer increasingly higher levels of electric shock to the other volunteer, the Learner. Every time the Learner got a question incorrect, the Teacher was to administer a higher level of shock. However, the real experiment was to test how willing the Teacher was to administer pain to the innocent Learner, who was not really another volunteer but an actor pretending to be in increasing stages of pain. The results shocked everyone, for Milgram discovered that about two-thirds of the subjects were willing to administer the highest level of electric shock. The reason? Their deep-seated duty to authority.
Influence is filled with many such fascinating and useful examples of how our lives are influenced by others. I highly recommend the book to all readers, for influence is something common to us all, for good or for evil.

Influence: Science and Practice (5th Edition) Overview

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion.Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

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Best Price How To Win Friends and Influence People Review

How To Win Friends and Influence People

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How To Win Friends and Influence People Review

I won't waste your time with a rundown of what "How to Win Friends and Influence People" is about. With over 400 reviews on Amazon, with over 15 million copies sold, and with a very self-explanatory title, I think you all get it. For the rare person who may not know what this book is about, here's a succinct description: in 1930s vernacular prose, Dale Carnegie explains that by appealing to the other person's highest ideals, remembering the other person's name, letting the other person do most of the talking, speaking in terms of the other person's interests, allowing the other to save face, by "throwing down a challenge," etc., you can make a friend out of just about anyone.
The advice is largely sound, but I think the reader should keep in mind the context within which this book was written. "How to Win Friends and Influence People" was written in the 1930's and intended primarily as a companion book to Dale Carnegie's classes on how to be a good salesman. In other words, these techniques work very well in the context of sales and public relations, i.e., in relationships that are not expected to be deep and/or long-lasting. I wouldn't recommend using these techniques on close personal friends. Doing so may make a person come across as a bit "plastic."
Also, there is one major point that I think needs to be remembered, but unfortunately is nowhere to be found in "How to Win Friends and Influence People." During my research of Dale Carnegie's techniques, I came across what I believe may be the only biography available about him: Dale Carnegie: The Man Who Influenced Millions by Giles Kemp and Edward Claflin. This book reveals many interesting things, such as the fact that Dale Carnegie grew up poor; he lost part of his left index finger when he was a child; he often broke many of the tenets set forth in this book, often forgetting others' names, often arguing with others, etc. But what I found most interesting was that the last chapter of "How to Win Friends" was to describe those individuals with whom none of Dale Carnegie's techniques work. In this unpublished chapter, Carnegie wrote that there were some people with whom it was impossible to get along. You either needed to divorce such people, "knock them down," or sue them in court.
Why is that chapter absent from this book, you ask? Well, Dale Carnegie was in the middle of writing this chapter when he was offered a trip to Europe, and rather than complete this last chapter he decided to take the trip. The uncompleted book was sent off to publishers, and Carnegie shipped off to Europe.
Giles Kemp and Edward Claflin say that given the optimistic tone of the rest of "How to Win Friends," the European trip was perhaps the better choice. Reconciling the the unwritten chapter with the rest of this optimistic book would've been nearly impossible, they say.
Anyway, I think that this unpublished chapter is important to keep in mind. I had to learn the hard way that the unpublished chapter is very true. There are some people with whom it is impossible to get along. When you meet up with such people, and believe me you will, don't think that you've failed the Carnegie techniques. Instead, remind yourself that you are experiencing exactly what Carnegie describes in that pragmatic, unpublished chapter. And then quickly move on to the nicer people!
Andrew Olivo

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43% Off Discounts: Special Prices for Influence: The Psychology of Persuasion (Collins Business Essentials) Review

Influence: The Psychology of Persuasion (Collins Business Essentials)

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Influence: The Psychology of Persuasion (Collins Business Essentials) Review

As I sit here and write, I wonder why I did not draft this review long before now. I read Cialdini's book about five years ago and have been hooked ever since. It is simply a superb book about influence.
Cialdini believes that influence is a science. This idea attracted me. As a rhetorician, I have always thought of persuasion as more of an art. Cialdini, however, makes a first-rate case for the science point of view. But maybe most importantly, he makes his case in a well-written, intelligent, and entertaining manner. Not only is this an important book to read, it is a fun book to read too.
He introduces you to six principles of ethical persuasion: reciprocity, scarcity, liking, authority, social proof, and commitment/consistency. A chapter is devoted to each and you quickly see why Cialdini looks at influence as a science. Each principle is backed by social scientific testing and restesting. Each chapter is also filled with interesting examples that help you see how each principle can be applied. By the end of the book, I had little doubt that these are six important dimensions of human interaction.
I highly recommend this book to all professionals. It does not matter if you are a manager, sales person, pastor, or non-profit volunteer. The ideas in this book, once applied, will make it easier for you to accomplish your goals. In a video featuring the author, Professor Cialdini even goes so far as to promise that these principles can help you influence the most resistant of all audiences--your children.
With a claim like that, who wouldn't be intrigued?
My advice is to read this sooner rather than later. You will be quite glad you did.

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39% Off Discounts: Lowest Price The 48 Laws of Power Review

The 48 Laws of Power

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The 48 Laws of Power Review

In one's life, you're better off following the teachings of Moses, Jesus, or Buddha to gain long-term happiness. But the sad fact is, many people live by a very different set of rules, and while most of these folks eventually self-destruct, they can inflict severe damage on our personal and professional lives in the process.
48 Rules of Power is a good primer for learning how these people think. I've spotted a number of similar books in the Business section (like "Career Warfare" and classics like the "Art of War") of my local bookseller, but none put things quite as succinctly as this one. In today's predatory work culture, with good jobs (read: jobs that let you own a home and pay all the bills month to month with a little left over) becoming harder and harder to find, you almost certainly will be the target of these techniques at some point. A friend once made an innocent and extraordinarily minor faux pas at an office Christmas party, and had a homicidal CEO attempt to destroy his future using methods as varied as slander and identity theft, all done through middle manager proxies to keep his own hands clean. You need to read books like these to know how too many people at the top think. But don't live out some of these rules in real life (e.g., crush your enemy completely) - there'll always be someone who does it better, and you will get crushed. Martha Stewart got hers, so don't think you're going to smash people and live to tell the tale. Reality simply doesn't work that way - and even if you survive professionally, the spiritual rot and personal decay will leave you an isolated, paranoid wreck. Read this book in the spirit of C.S. Lewis' Screwtape Letters, in which a master demon gives advice to a protege on how to destroy mortals. Learn how to spot people who live like this - and then stay very, very far away. Jesus said, "Be wise as serpents but innocent as doves." This book, read in the right spirit, will help you with both.

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21% Off Discounts: Special Prices for Persuasion, Social Influence, and Compliance Gaining (4th Edition) Review

Persuasion, Social Influence, and Compliance Gaining (4th Edition)

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Persuasion, Social Influence, and Compliance Gaining (4th Edition) Review

As an undergrad, this was a great book to read. It's written in a conversational style, yet it is still detailed and comprehensive in research, meta-analyses, and examples. The authors also have a sense of humor...which is nice and used sparingly, yet makes it even more enjoyable to read.
It also has an chapter on ethics which some textbooks seem to disregard. There are also real-life situation info-boxes where people can learn and apply what they learn to purchasing new cars, making more tips, and how to ward off telemarketers.

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